STAIKHOLDER-ORIENTED ENTERPRISE MANAGEMENT MODEL ENTERPRISES
Keywords:stakeholders, transport sphere, stakeholder-oriented management model, stakeholder interaction, directions for increasing stakeholder engagement
The level of interaction between stakeholders is determined on the basis of research on the theory of stakeholders and their types, generated expert assessments obtained from experts, the use of modern methods, which suggested ways to increase the level of interaction between stakeholders in enterprise management systems.
The study formed a quantitative basis for making informed management decisions in enterprises according to the model focused on stakeholders. For each type of stakeholders, the quantitative parameters of the application of local strategies and the possibility of transition to the implementation of strategies that increase the effectiveness of interaction between stakeholders to ensure the development of transport enterprises are identified. At the same time, the possibilities of implementing the directions of development and implementation of the stakeholder model of management of transport enterprises at domestic transport enterprises are decreasing, as no organizational measures have been taken. Therefore, it is proposed to transform the management structure by optimizing it and creating a structural unit to manage the interaction of stakeholders in transport enterprises.
The proposed directions for the development of a stakeholder-oriented management model should also be used by transport companies in the context of stakeholder types, based on a quantitative basis, through the use of organizational and managerial measures (use of roadmap and transformation of company management structure).
The necessity of increasing the efficiency of the level of stakeholder relations and the transition from anti-crisis strategy to development strategy is proved. In this context, it is necessary to implement a set of measures in the management system of enterprises, namely: ensuring a change in the trajectory of interaction between central and local authorities, social security, internal and external regulators, NGOs, media, other enterprises and organizations; further increase the effectiveness of cooperation with enterprises and organizations of railway, industrial, institutional, enterprises and organizations of pipeline transport, provision of public communications, employees responsible for the work of enterprises and organizations of the transport sector, managers at various levels, owners; constant increase in traffic volumes; changing the direction and effectiveness of interaction with stakeholders to ensure the volume of passenger traffic; areas of growth and efficiency of communications; reducing the number of road accidents and their victims.
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